One year ago we carried out a promotion to make known Tolky Monkys here in Madrid. We invented a strange story about a new Character created for the occassion called Rasputin with the objective of distributing a lot of nice card cases. For those who don´t live here in Madrid, you should know that the public transport card is composed of a personal card, with name and photo of the person who belongs to, and the monthly or annual ticket used either in metro or bus. This stuff is kept into an ugly and simply orange or red case that everybody uses in the beginning because is for free. The image below illustrates better what we´re explanning:
As we thought that this was possible to be improved, we began looking for some choices. After seeking a lot,
we decided to use a double flap plastic case with three pockets inside to print our Characters again. One of these three pockets is very small and is specific for the ticket of the public transport in Madrid, but the other two are much bigger and are very useful to keep cards, notes and other personal belongings. This means, that
even if you don´t live in Madrid, if you have something to keep savely, you can use our cases ;]
AND INSIDE...
What do you think? You like it? Hope you live some comments. We want feeeeeeeeeeeeeedback!!
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